The website traffic is a great indicator of your business success.

web traffic

The higher it is, the more leads and sales you can drive.

Internal & external activities

  • Optimize your title and description tags

  • Identify best pages on your web and optimize existing ones

  • Create an internal linking structure

  • Stay active on social media

  • Competitive analyze

Internal activities or what do you need to take care on your web site or store.

Optimize your title and description tags

Title and description tags are the main elements influencing what your page looks like in the search results.

  • Title & Description (characters):

The title should contain no more than 70 characters . The description should consist of around 160 characters.

characters per title

Remember that Google typically displays the first 50–60 characters of a title tag

  • Title & Description (explanation):

Description should explain what your page is about , must show benefits and advantages for your product / service.

title description

Remember that Meta title tags are a major factor in helping search engines understand what your page is about

Identify best pages on your web and optimize existing ones

  • You should know which are the best pages and which have a great potential to bring you customers and sales. I’m doing two things: writing new content and updating content to existing pages.

link page

  • With this method I can try to increase the traffic to my site / blog /store in minimum time.

Create an internal linking structure

Internal links help search engines define the structure of your website. It is a must for every web / blog / store . Blogs must include links to the related product that you are selling.

snap

External activities or what do you need to take care related to your competition and competitors.

Advertising vs Posting

Take in consideration that there is a difference between “advertising” on social media and “posting” on social media. Advertising refers to paid promotion advertisements or ads. Posting refers to generating free content on your social media platforms.

It is very difficult, although not impossible, to grow a business only using a free content strategy. In years gone by you would have been able to grow a business significantly by only making use of organic growth through posting good content.

Stay active on social media

Building social media presence wisely, you can easily double your website traffic. If you run a blog, never miss a chance to increase engagements sharing your content on social media. If you only have an e-commerce website, use social media channels to collect customers’ feedback, support customers and potential customers , answer their questions, quizzes, etc.

social media

Competitive analyze

If your competitors are selling more than you and they have a better ranking is because they have betters keywords , better images , better ….

Use any kind of tools to get the keywords that your competitors are using , find quality back links that competitors is using. There are many tools free and of course paid tools with excellent results.

competition

Do you want to increase your traffic and drive leads to your business?

The website traffic is a great indicator of your business success. The higher it is, the more leads and sales you can drive.

Published by MDTECH7

MDTECH7 specializes in consultation, entrepreneurship and international business development, especially in Central and South America. The firm provides its clients with a service package that includes business development services, marketing consultation and professional guidance by leading Israeli and Latin American experts

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